Hommel Beer Factory
BIA HOI CULTURE'S ORIGIN: FROM A COLONICAL DRINKING TO A CULTURE OF URBAN DWELLERS
Before the French colonization, Vietnam had a long history of rice alcohol production. The beer industry was created in 1892 by Alfred Hommel, founder of Hommel Brewery (Brasserie Hommel) in Hanoi. Along with the Larue Brewery (Brasserie Larue) in Saigon, the Hommel Brewery was one of the two biggest breweries in Indochina.
Beer was the drink that seemed most suitable in the Indochina climate. At first, beer was mainly consumed by the French, then it became more and more popular with local Vietnamese people.
Besides water, the ingredients used by the Hommel Brewery were malted barley and hops imported from Europe and a proportion of rice (preferably denitrogenated). The difficulty was not in the purchase of ingredients of first quality, but in purifying water used, acquiring expensive brewing equipment, and adapting it to the hot and humid climate of Hanoi. Another challenge for the production of bottled beer was transportation. The brewery came up with the idea of producing a draft beer called bia hoi sold in kegs instead of bottles. Over time, bia hoi became a staple of Vietnamese culture and it remains so to this day.
Name: Brasserie Hommel / Société de la Brasserie Hommel / Société des Brasseries et Glacières de l'Indochine / Hanoi Brewery / Hanoi Brewery Company / Hanoi Beer-Alcohol-Beverage Corporation (Habeco)
Location: 183 Hoang Hoa Tham, Ha Noi
Architectural and Urban preliminary assessment
Perspective / Thematic / Narrative point of view
Ad hoc Talk 02:
Surviving the fantasies of modernization
Join our keynote speakers in this webinar which explores the role of urban women factory workers in shaping a modernist vision. A history of this underlying era can form the basis of new questions about how to best navigate the contemporary transition occurring in the cities' socio-cultural, built, and urban architecture.
Co-organized by Ha Noi Ad Hoc and RMIT Vietnam, with support from UNESCO. This is the second talk in the AD HOC TALK series. RMIT University Vietnam is collaborating with Hà Nội Ad Hoc in their multi-year design-research project mapping the city memory of Hanoi. This year the focus is “Hanoi Ad Hoc 1.0: Architecture, Factories and (Re)Tracing the Modern Dream of Recent Past.”
Mila Rosenthal // Human rights educator and campaigner, healthy people and planet development // Hanoi Ad hoc's core team member
The March 8 Textile Factory was a major site for the Vietnamese Communist Party’s efforts in the 1960s and 1970s to manufacture a modern socialist society, economy, city, and family. Dr. Mila Rosenthal documented the labor and lives of March 8 women workers in the 1990s, as Vietnam transitioned from socialism to a market economy and set a different ideal of what was considered modern. In the 2000s, the factory was fully relegated to history and permanently closed.
What do we want to learn from the arc of this famous factory? Dr. Rosenthal will tell this remarkable story of the socialist vision for women’s labor in and around March 8 and how women navigated through and around the social architecture of the community. This story may help us ask new questions about how Hanoi and other cities can build another vision of modernization: better for women, for workers, for the planet.
Jennifer Vanderpool // Social practice artist, writer, and curator
Jennifer Vanderpool will discuss her exhibition Garment Girl, which opened in May 2018 at Heritage Space, Hà Nội, Việt Nam, and in 2019 was exhibited at the Kwan Fong Gallery of Art and Culture at California Lutheran University, Thousand Oaks, California. The Garment Girl narrative developed from Vanderpool’s immigrant grandmother’s reminiscences about working as a cook in a sweatshop in the Allegheny Mountains and her mother’s stories about sewing shirt collars to pay her college tuition. Vanderpool interlaced her matrilineal family stories of struggle with current labor activism, investigating the global textile industry and the stories of unseen garment workers sewing in sweatshops. Garment Girl facilitated this multivocal narrative through archival photographic intervention prints, textiles, community collaborations, and workers’ stories told by Vietnamese refugees who worked in Los Angeles sweatshops and those described by women textile laborers in Hà Nội. Vanderpool interwove their stories with ones she conducted with labor scholars and activists in both locations.
Facilitator: Michal Teague, Design Studies lecturer at RMIT Hanoi City campus.